The hard part isn't recording. It's getting heard.
The hard part isn't recording. It's getting heard.
Strategy, production, editing, guest booking, and the distribution work most agencies skip. We build founder and executive shows that find actual audiences, and we've retired a mic or two with dignity along the way.
Strategy, production, editing, guest booking, and the distribution work most agencies skip. We build founder and executive shows that find actual audiences, and we've retired a mic or two with dignity along the way.
001
Our take
001
Our take
Anyone can publish a podcast. Millions of shows prove it, and most are three episodes long with an audience of the host's mom. Recording is the easy 20 percent. The show concept, the guest pipeline, the clips, the monetization, the reason anyone presses play: that's the other 80, and that's the part we own.
Anyone can publish a podcast. Millions of shows prove it, and most are three episodes long with an audience of the host's mom. Recording is the easy 20 percent. The show concept, the guest pipeline, the clips, the monetization, the reason anyone presses play: that's the other 80, and that's the part we own.
PodAccelerator™ takes you from idea to launched show in 60 days: concept, show flow, cover art, guest outreach scripts, and a monetization roadmap. JJ Digeronimo came in with an idea. Sixty days later she had a live show, a monetization partner, and guests booked for her next 12 episodes.
PodAccelerator™ takes you from idea to launched show in 60 days: concept, show flow, cover art, guest outreach scripts, and a monetization roadmap. JJ Digeronimo came in with an idea. Sixty days later she had a live show, a monetization partner, and guests booked for her next 12 episodes.
WE BUILT PODACCELERATOR
WE BUILT PODACCELERATOR
PodAccelerator™ takes you from idea to launched show in 60 days: concept, show flow, cover art, guest outreach scripts, and a monetization roadmap. JJ Digeronimo came in with an idea. Sixty days later she had a live show, a monetization partner, and guests booked for her next 12 episodes.
PodAccelerator
The 60-day sprint from idea to live show. You leave with everything a show needs to survive past episode three.
Show concept and positioning
Show flow, with and without ads
Cover art and share graphics
Guest outreach scripts
PodAccelerator™
The 60-day sprint from idea to live show. You leave with everything a show needs to survive past episode three.
Show concept and positioning
Show flow, with and without ads
Cover art and share graphics
Guest outreach scripts
PodAccelerator™
The 60-day sprint from idea to live show. You leave with everything a show needs to survive past episode three.
Show concept and positioning
Show flow, with and without ads
Cover art and share graphics
Guest outreach scripts
Full production
The weekly machine: planning, recording, editing, publishing. We ran SPORTS + LIFE + BALANCE for four seasons and booked guests like Misty Copeland and Rich Roll.
Episode planning
Audio editing
Publishing across platforms
Guest strategy and booking
Full production
The weekly machine: planning, recording, editing, publishing. We ran SPORTS + LIFE + BALANCE for four seasons and booked guests like Misty Copeland and Rich Roll.
Episode planning
Audio editing
Publishing across platforms
Guest strategy and booking
Distribution and clips
The part most agencies skip. Every episode becomes platform-specific content that pulls new listeners in, instead of waiting for them to find you.
Social clips per episode
Platform-specific content
Listener growth strategy
Analytics reporting
Distribution and clips
The part most agencies skip. Every episode becomes platform-specific content that pulls new listeners in, instead of waiting for them to find you.
Social clips per episode
Platform-specific content
Listener growth strategy
Analytics reporting
Monetization
Shows that pay for themselves. Sponsorship strategy, partner negotiation, and formats built to carry ads without losing the audience.
Sponsorship strategy
Partner negotiation
Ad-ready show formats
Revenue reporting
Monetization
Shows that pay for themselves. Sponsorship strategy, partner negotiation, and formats built to carry ads without losing the audience.
Sponsorship strategy
Partner negotiation
Ad-ready show formats
Revenue reporting
002
Things we won't do
We say no to a lot.
Tell you a podcast is a growth hack. Shows compound over seasons, not weeks. If you need leads by Friday, we'll point you at paid media instead.
Publish and pray. Every episode ships with clips, posts, and a distribution plan. An episode nobody hears is a very expensive voice memo.
Book guests for the download bump. Guests get vetted for what they bring your audience, not their follower count.
Guilt you into season five. John Moffet ran four great seasons, hit 24,000 downloads, and retired the mic to travel the world with his wife. We love that for him. A good show earns a good ending.
Hide the numbers. You see listener data monthly, including the episodes that flopped and what we're changing because of them.
002
Things we won't do
We say no to a lot.
Tell you a podcast is a growth hack. Shows compound over seasons, not weeks. If you need leads by Friday, we'll point you at paid media instead.
Publish and pray. Every episode ships with clips, posts, and a distribution plan. An episode nobody hears is a very expensive voice memo.
Book guests for the download bump. Guests get vetted for what they bring your audience, not their follower count.
Guilt you into season five. John Moffet ran four great seasons, hit 24,000 downloads, and retired the mic to travel the world with his wife. We love that for him. A good show earns a good ending.
Hide the numbers. You see listener data monthly, including the episodes that flopped and what we're changing because of them.
SPORTS + LIFE + BALANCE
Two-time Olympian and Emmy-winning producer John Moffet built a show going behind the scenes with athletes at pivotal career moments. RANDOM handled weekly planning, editing, guest outreach, monetization, and promotion across four seasons, with guests including Misty Copeland, Rich Roll, and Timothy Olyphant. Stats: 4 seasons / 24K downloads / guests incl. Misty Copeland and Rich Roll
The Denise Ilitch Show
RANDOM handles the full machine for Detroit businesswoman and civic leader Denise Ilitch's show: production, editing, platform publishing, clips, social strategy, and guest booking. The results case study will be published after our first full season. Until then, the work is public, check it out!
COMMON PODCAST QUESTIONS
COMMON PODCAST QUESTIONS
It scales with how much of the machine you hand us. A PodAccelerator™ launch, editing a show you already record, and full end-to-end production are three different scopes. RANDOM quotes podcast work after a discovery call; most of our retainer engagements start at $5,000 per month.